Website Marketing

Willow Creations are experts in website promotion & website promotion services for companies in the uk, such as PPC (pay per click) campaigns & search engine optimization. If you need to get your web site noticed, this is the best place to start.

Pay per Click

"Pay Per Click” or PPC is a fast and effective method of driving qualified customers directly to your website. We can start delivering visitors within 72 hours and continue to direct customers to your site every month. A qualified customer is someone who is actively searching the Internet for services or products that you provide. The advantages of this method are you only pay a set price per qualified visitor which results in a quick increase in your website traffic.
Google’s AdWords ™ advertising programme is perhaps the very best online marketing process that is available to any business right now. You can get immediate results within minutes of setting up.
Yahoo's Overture is a similar concept and puts websites where customers are looking - in the search results of leading sites like Yahoo, MSN, Freeserve, Ask Jeeves and Lycos.
The two PPC tools are complemetary and together can form the basis of an effective marketing strategy.

Search Engine Placement

Getting your site listed at the top of the search engines is an excellent way of driving visitors to your site.
Site structure, meta tags, hyperlinks, keyword ratios — the design & construction of your website will have a major effect on the way search engines rank it.
Our search engine optimisation ( SEO ) service will ensure that your website design is search engine friendly.
If you would like to discuss search engine optimization for your business' website design, contact us. We will happily appraise your website and provide a no obligation, friendly consultation.
Information regarding effective Search engine optimisation is available online - it pays to follow carefully Google's Guidelines for Webmasters. And googles advice regarding Search Engine Optimisers provides valuable information. If you rank highly with Google you will almost certainly be well positioned with most of the other search engines.

Banner Advertisments

This method of promotion involves your banner or website being displayed on popular websites. When used correctly these can be a very effective method of achieving increased traffic to your website.

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